SYS 141: Leading a Global Team and Understanding Different Cultures: Interview With Georges Verdis, London Executive

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Steve is joined by Georges Verdis and his operations manager, Grace, based in the Philippines. Georges shares his experience of transitioning from a purely UK-based team to incorporating remote workers from the Philippines. With the help of Steve, Georges successfully systemized his team and hired Grace as his replacement office manager.

The episode explores the reasons behind the success of working with overseas workers, including the high quality of work and the cultural values of loyalty and dedication.


💡 The cultural values of Filipinos, such as loyalty, discipline, and a "yes can do" attitude, contribute to their success in remote work.

💡The initial affordability of hiring team members from the Philippines allowed for the growth of the team and the ability to reward them with fair wages relative to their cost of living.

💡 Meeting remote team members in person can strengthen the bond and connection between team members, creating a sense of unity and shared purpose.

💡Visiting the Philippines provided valuable insights into the local culture, living conditions, and the impact of remote work on individuals and their families.

Leading a Team Globally and Understanding Different Cultures


11:10 – 💬‘I think the biggest insight was the fact that the second time around, I didn't do the hiring. Yes, Grace did the hiring, and not only did she do the hiring, but Grace actually gave me positive, constructive feedback on where I didn't do things right, which was very insightful for me because that also shows our strengths and weaknesses.’ – Georges

13:40 – 💬‘I think it's important when you hear me, I say five of us, I don't say five of them. It's five of us in the Philippines, and four of us here are currently looking to actually hire somebody else as well in the UK at this moment. And it's a variety of roles and very important roles.’ – Georges

38:26 – 💬‘I think the biggest jump or insight is I always say yes to things, and then I'm like, I'll work it out along the way. As I was on the plane, I was thinking to myself, you know, it's all well and good that we all work together, but we work virtually. What if we don't get on with each other? What if after this trip, some people will say, I'm out.’ – Georges

45:20 – 💬‘The kids were happy. They were playing. But coming back, so there is one aspect. On my first day, we drove through the slums. And one of the deals that I had done with my wife is like, I'm not going to talk about work. So all the questions, we were not going to talk about work.’ – Georges


[00:13:14] Leica joined us, expanding our team.

[00:20:12] Hiring from other countries can be complex but necessary. Overseas employees should be paid their respective country's standard, even if higher. Overcoming cultural barriers and finding dedicated workers is a challenge.

[00:26:22] Cheaper labour motivates Filipinos to work abroad.

[00:32:01] Philippines call centres save money, remote work balances life.

[00:36:57] Team event in the UK, meeting Grace in Cebu.

[00:45:00] Curiosity fuels travel, with many questions. A hotel mishap leads to an unexpected adventure.

[00:51:19] Relatives join Filipino call centres with limited job options.

[00:57:40] Open-door policy in call centers vs. remote work communication.

[01:04:43] People struggle to adapt to life's challenges and can be affected mentally and physically. Some turn to drugs and gambling for escape.

[01:10:21] Elderly don't understand call centre jobs—slow acceptance.

[01:16:58] Improving lives by working together and learning.


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Steve was a slave to his business, but when he moved to Sweden in 2015, he was forced to change how he worked. He switched to running his businesses remotely. After totally nailing this concept, he spent his time helping other small business owners do the same. Steve’s been investing in property since 2002, has a degree in Computing, and worked as a doctor in the NHS before quitting to focus full-time on sharing his systems and outsourcing Methodology with the world. He now lives in Sweden and runs his UK-based businesses remotely with the help of his team of Filipino and UK-based Virtual Assistants.

Most business owners are overwhelmed because they don’t know how to create systems or get the right help.

Our systems and outsourcing Courses and coaching programme will help you automate your business and work effectively with affordable virtual assistants. That way, you will stop feeling overwhelmed and start making more money.

To learn more about working with Virtual Assistants, check out this episode:
2 Million Virtual Assistants!? Meet John Jonas, founder of

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Outsourcing, podcast, Virtual Assistant

Steve Day

About the Author

Since 2016, Steve has helped hundreds of business owners to systemise their businesses and outsource their work. In doing so, he has helped them regain control of their lives and create the businesses they set out to build.

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