🎙 Systemize Your Success is in the top 3% of all podcasts globally. A significant part of that success comes from a consistent social media marketing plan and method for publishing content across different platforms.
In this episode, Steve will detail the systems used and how to effectively utilize a Virtual Assistant to ensure that your Organic Social Media Marketing is as widespread and consistently presented as possible.
KEY TAKEAWAYS – Virtual Assistants for Social Media Marketing
- Steve produces a podcast recording. His team then creates different types of content from that video. They publish the content across all Social Media platforms.
- Pick one channel and produce that content. The rest can happen organically by creating a system to convert that content to different formats. Then, publish that content to as many other platforms as possible.
Steve also used his Perfect Process Pipeline Methodology to map out complex, multi-person, multitask, and multi-app processes. This method delegated and managed the dissemination of social content efficiently.
- All processes must be fully documented before any of your staff can take action. This will allow you to delegate tasks effectively throughout your team in case of absences or if your staff leaves the company.
- Identify a member of your staff who is enthusiastic about social media and wants to learn about the core subjects involved in creating your processes.
- Identify some key content creators you would like to emulate that may have a similar target audience. Research all their content, including how they promote it and use their methods to create your own.
- Don’t ignore your existing lists and contacts. If you are producing valuable, informative content relevant to your clients and customers, inform them where and how they can access it.
- Place a taster of your content on controlled content outlets like Facebook, Instagram, or Twitter. This directs the viewer to your website for full viewing. This strategy will give you access to view counts and analytics. These insights keep you informed of which marketing is the most effective.
- When you want to increase your traffic and move into complex areas like Search Engine Optimisation, you can use apps and software such as Yoast or Semrush. Tools such as Storychief or Hootsuite will help you standardise and automate social media publishing.
BEST MOMENTS – Virtual Assistants for Social Media Marketing
2:19 – 💬 ‘We’ve got to this point of having huge amounts of content produced to a very high standard, published across all the channels I want. And done entirely without my input.’
5:20 –💬 ‘The problem was, I was doing it all. I was the person who was going on social media, commenting, and posting. I didn’t think I could afford for an agency to do that.’
9:26 – 💬 ‘I’ve been making mistakes and figuring out what works. I’ve learnt so much about marketing and social media with how we tweak our content and constantly improve it each week and each month.’
10:52 –💬 ‘You can utilise low-cost Virtual Assistants for this. You don’t need anyone with any previous experience; you need someone competent.’
11:28 – 💬 ‘You need someone who wants this. So the first thing you do is to identify someone in your team who wants to learn about social media and organic marketing because they will love you for asking them to do it.’
26:20 –💬 ‘Start slow. Start on one channel. Then, build that up before you move on to the next, so you don’t get overwhelmed and get something to finish. Get it automated. Get a Virtual Assistant doing it for you.’
VALUABLE RESOURCES
Website: www.SystemizeYourSuccess.com
Facebook Group: Facebook.com/groups/systemsandoutsourcing/
LinkedIn: LinkedIn.com/company/systemsandoutsourcing/
Instagram: Instagram.com/systems_and_outsourcing/
YouTube: YouTube.com/@drsteveday42
ABOUT THE HOST
Steve used to be a slave to his business, but when he moved to Sweden in 2015, he was forced to change how he worked. He switched to running his businesses remotely. After totally nailing this concept, he spent his time helping other small business owners do the same. Steve’s been investing in property since 2002, has a degree in Computing, and worked as a doctor in the NHS before quitting to focus full-time on sharing his systems and outsourcing Methodology with the world. He now lives in Sweden and runs his UK-based businesses remotely with the help of his team of Filipino and UK-based Virtual Assistants.
Most business owners are overwhelmed because they don’t know how to create systems or get the right help.
Our systems and outsourcing Courses and coaching programme will help you automate your business and work effectively with affordable virtual assistants. That way, you will stop feeling overwhelmed and start making more money.
To know more about hiring Virtual Assistants, check out this episode:
When is the Right Time to Hire a Virtual Assistant
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The 3 Biggest Outsourcing Mistakes I Made – And How You Can Avoid Them