🎙 Steve interviewed William Buist, a speaker, business mentor, and author of ‘Intentional Mastery: Step Beyond Your Expertise and Build a Better Business’. William is a keen photographer, walker, and skier. He enables business owners to master their markets, operate more effectively, and stand out from their competitors.
William has been running his business for 20 years. He has extensive insight into finding the right clients for your business. Additionally, he effectively utilizes your skills as a business owner and leader.
Steve and William discuss his journey through the business world and into mentoring. They explore becoming a true master of your field. Furthermore, William explains the process he takes to guide people. He also shares what he feels is the true meaning of success.
KEY TAKEAWAYS – Intentional Mastery: Step Beyond Your Expertise and Build a Better Business
- William helps business practitioners take that extra step and become real masters in their field.
- Masters draw insight from all aspects of their lives. These aspects reveal different perspectives, and William explores his clients’ histories to learn about their skills and motivations.
- Identify your skills and passion and concentrate on those. For tasks where your skills are not focused, try to identify those whose core skills speak to those areas and utilise them.
- Be sure that your priorities are correct. Avoid having tunnel vision in areas that result in ignoring others.
- When encountering a problem, search your experience for a similar problem to extrapolate from. Identify someone that you can consult effectively for a different perspective.
- Practitioner to an expert is about doing the work and seeing how the work operates in different environments and contexts. Expert to Master is about appreciating everything you have and seeing how all your knowledge and experience fit together.

BEST MOMENTS – Intentional Mastery: Step Beyond Your Expertise and Build a Better Business
03:51 – 💬 ‘All the hard work we put in as business owners is worth nothing the day we die or quit our business unless you’ve managed to find a way to pass on that knowledge for your legacy to continue without you and to continue to grow without you as well.’ – Steve
10:48 – 💬 ‘I think the mindset shift comes when people say this is not my core skill and I should have somebody for whom it is their core skill to do it and finding a way to make that happen.’ – William
13:08 – 💬 ‘Our time as business owners are more valuable than I think we realise for many years, and the mindset of “It will only take me 10 minutes!” is the complete killer of productivity.’ – Steve
37:24 – 💬 ‘Success in life is about being content that you are doing your best to help others be the best they can. It’s not about seeking happiness and great moments with medals and all the rest of it. It’s about that sense of contentment when you get good feedback for doing the best that you can for the people you work with.’ – William
GUEST RESOURCES
Website: https://williambuist.com
LinkedIn: https://www.linkedin.com/in/wbuist/
Email: William@williambuist.com
This is a quick audit of your current business situation, and those who complete it will receive a detailed report with suggestions for immediate improvement actions: https://Audit.williambuist.com
VALUABLE RESOURCES
Website: www.SystemizeYourSuccess.com
Facebook Group: Facebook.com/groups/systemsandoutsourcing/
LinkedIn: LinkedIn.com/company/systemsandoutsourcing/
Instagram: Instagram.com/systems_and_outsourcing/
YouTube: YouTube.com/@drsteveday42
ABOUT THE HOST
Steve used to be a slave to his business, but when he moved to Sweden in 2015, he was forced to change how he worked. He switched to running his businesses remotely. After totally nailing this concept, he spent his time helping other small business owners do the same. Steve’s been investing in property since 2002, has a degree in Computing, and worked as a doctor in the NHS before quitting to focus full-time on sharing his systems and outsourcing Methodology with the world. He now lives in Sweden and runs his UK-based businesses remotely with the help of his team of Filipino and UK-based Virtual Assistants.
Most business owners are overwhelmed because they don’t know how to create systems or get the right help.
Our systems and outsourcing Courses and coaching programme will help you automate your business and work effectively with affordable virtual assistants. That way, you will stop feeling overwhelmed and start making more money.
To know more about the scaling your business, check out this episode:
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